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Small Business SEO: 10 Ways to Optimize an Online Newsroom

We've got 10 marketing strategies to help you turn your small business newsroom into a dynamic portal for your industry. And yes, that's a good thing.

5 Link Building Questions That Make Me Die a Little Inside

If you offer link building as a service, there are a few questions you hear over and over. They are the questions which, like a hypnotic suggestion, trigger an almost automated response. But it doesn’t happen because you’re a jerk. Well, probably not anyway. It happens because you’ve just said it so many times before [...] Check out the SEO Tools guide at Search Engine Journal . 5 Link Building ...

Meet Google’s ‘search czar’

SAN JOSE, Calif. — Like few other people on the planet, Google’s Ben Gomes knows what interests the world.

Google search guru on mission to save time, pinpoint target

San Jose Mercury News Friday, August 27, 2010 SAN JOSE, Calif. — Like few other people on the planet, Google's Ben Gomes knows what interests the world. Gomes is the engineer in charge of improving what you see when you search on Google. From one of the most important but little-known offices in the Googleplex in Mountain View, Calif., Gomes is responsible for shaping the automatic suggestions ...

Keywords, Aboutness & SEO

As a search engine optimization (SEO) professional, I often use the word aboutness whenever I label and describe content. Aboutness plays a critical role in information retrieval systems.